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The total Air: This mens nike kind of air cushion can be regarded as the larger version of Max Air palm, with 1.5cm extra length in the fore palm. Total Air Foamposite Max, namely "Steel", was the most typical example of Total Air Cushion.SHOX: The special highly elastic foam materials (advanced PU materials) damping elastic column and double TPU trays jointed the Mid-sole mechanical damping technology. The SHOX may have different functions when applied in basketball shoes and the running shoes.

Nowadays, image stands for all things, Nike brand is one of the most famous brands that most people know it in the world. Learning the sign of Nike can help us to competence more about Nike success and its corporation culture as Nike become a mens nike air max ubiquitous business brand. Because of Nike's popular, many people not know the name of the company but its symbol, without say any word they will know Nike when they see the symbol.Nike turns to a great brand so that it can raise nike 2017 its brand value, its prestige and its business place.

The key to Nike success is not because it sells shoes, it offers people a way of life. Whether you are a sportsman or not, this symbol's encouragement and the philosophy of enthusiasm and determination are all relative to everyone. Consumers are stimulated by a motivation language of Nike. Nike make everything is possible despite the color of your skin and hair or the difficulties your meet. It tells people we should exert nike 2017 shoes ourselves, clarify our direction and take actions.

On the back of the "just do it" existing an American ideology. As time going on, this ideology turns to an aspiration, which can provide people a fair area to contend for a good life. We can date back to the spirit of American pioneers and their eagerness to succeed. There is no doubt that Nike made the American's dream come true. From Nike, our consumers know that if we want to beyond others, we should make a decision and always persevere with it. Nike has created its own character and approach by the people's eagerness to success.

The Tuned Air: An integrated cushioning contained a hemisphere-shaped cushioning system to provide maximum force protection, stable and comfortable foot feeling, and its hemispheric body deformation can provide a changing air pressure. TN Air contained the PBAX thermoplastic material which can provide a cheap nike shoes fast reflection, rubbing, and lightweight, flexible and suitable feet feeling for the appropriate thickness characteristics, its hemispheric body pressure was 20PSI and the cushion pressure was 5PSI.

The SHOX may have different functions when applied in basketball shoes and the running shoes. The SHOX cushion (people who are under 70kg are not obvious) provided excellent cushioning effect and stability, which was widely use in all kinds of sports shoes. IMPAX was the SHOX simplified version, which did not adopt the columnar bottom, and as an alternative, the horizontal punch technology was being used to achieve the effect of damping and stability.